The company’s Class C motorhomes captured the top market position in 2011 and accounted for nearly 24 percent of all Class C sales. Also, Thor’s Class C brands grew by 17.5 percent in 2011. In addition, Thor’s Class A motorhome brands lead the market in 2011, capturing 23.7 percent of all gas powered Class A sales.
“Reines RV and Thor Motor Coach have been partners for over 12 years. Finding the right motorhome manufacturer was an important factor for our long term success as an RV dealership,” says Lindsey Reines, owner Reines RV in Manassa, Va. “Thor Motor Coach’s products have always been known as ‘the best value’ with a solid reputation for standing behind their motorhomes.”
Consumer focused programs such as “Gold Star Inspections” and “Concierge Connection” emphasize a commitment to quality driven products. These industry unique programs create unyielding partnerships with dealers and retail customers.
“You cannot be the top single brand retailer of motorhomes without partnering with great dealers. These alliances are essential, allowing us to provide our customers a superior ownership experience”, says Jeff Kime, president of Thor Motor Coach.