Prime Time Manufacturing saw huge gains in retail sales and market share for 2013, the young company’s fourth year building towable recreational vehicles.
Final 2013 numbers from Statistical Surveys show that Prime Time’s travel trailer brands increased total retail sales by 47% and Prime Time’s fifth wheel brands increased total retail sales by 62%. Prime Time also says its market share increased by more than 30% for 2013.
“Our business model continues to be a very dealer-centric and retail driven model,” says Ken Walters, Prime Time’s national sales manager. “We put our dealers first and offer products that are a smart investment for them. They’ve felt great about increasing the amount of Prime Time products on their lots over the years and customers have chosen to buy that product over a myriad of other options. We couldn’t ask for a better lineup of dealer partners.”
“We are no longer a new start-up company where it’s easy to show huge year-over-year increases,” says Jeff Rank, Prime Time president. “Prime Time is well established in the Top 10 of our industry yet we still continue to grow significantly faster than our peers. It is truly a testament to treating your dealers well and developing great product with great quality.”