Mac Bryan, RVIA vice president of administration gave a cautiously optimistic presentation to the association’s board of directors at a meeting on September 14th.
Bryan cited projections from University of Michigan researcher Dr. Richard Curtin, forecasting a total of 146,200 units shipped by the end of 2009, with a 27% increase to 185,800 units in 2010.
Other factors including a strengthening stock market, low inflation and attractive interest rates, as well as the enduring popularity of the RV lifestyle are expected to help the industry’s recovery.
“The appeal of the RV lifestyle will help overcome economic barriers,” Bryan said. “The basic demand for RVs is rooted in the appreciation that consumers have for the freedom, flexibility and comfort that RVs provide as they enjoy the nation’s Great Outdoors.”