Rapidly expanding Prime Time Manufacturing has announced a consumer incentive program for the upcoming fall season. The program, called Prime Time’s “Reason To Buy” Touring Edition, is available on all 2011 model LaCrosse and Tracer Executive Series travel trailers produced between September 1, 2010, and November 30, 2010.
Prime Time vice-president of sales, Chris Hermon, says the program is a proactive approach to addressing the traditional slow-down in retail sales that occurs after the Labor Day weekend.
“The Reason To Buy Touring Edition offers consumers up to $3,900 of free upgrades not normally available on LaCrosse and Tracer,” says Hermon. “It’s simple; we want to give customers a reason to buy now and this impressive list of luxury features will offer a limited time opportunity to save thousands of dollars.”
The program announcement represents a significant turning point for the young manufacturer.