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The RVGuide News Blog is your source for latest news and stories from the world of recreational vehicles. Check back regularly as the RVGuide Blog is updated with the latest information, photos and video from manufacturers, trade shows and the RV community.

By: On: Friday June 7 2013

Class B Motorhome

Things are looking sunny for the RV industry – at least according to a report given during the Recreational Vehicle Association’s Committee Week 2013, which ran from June 2-6, 2013.

Dr. Richard Curtin, director of the Consumer Research Center at the University of Michigan, provided the initial outlook for RV wholesale shipments in 2014 on June 3.

According to Curtin’s report, RV shipments to dealers are expected to climb 8.4 percent in 2013 and 3.9 percent in 2014. To put this in perspective, Curtin’s report speculates that 310 thousand units will ship in 2013, followed by 322 thousand in 2014. A total of 286 thousand units were shipped to dealers in 2012.

RV Shipment Projections

By: On: Thursday September 27 2012

GoRVinig Away CampaignAccording to the Recreational Vehicle Industry Association (RVIA), consumers are responding very well to GO RVing’s AWAY campaign. The campaign is delivering a 45% increase in leads year-to-date.

GoRVing’s first all-new campaign since 2005, AWAY is built upon the invitation to “find your AWAY” in an RV. Since debuting in early 2012, the combination of traditional television, print and digital ad buys, coupled with an increasing number of multi-faceted partnerships, has attracted more buyer prospects for the industry and has helped to boost RV interest. Shipments and retail sales of RVs have seen continued growth despite a continued sluggish economy.




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